Giulia- Salutissima | Mediterranean Diet & Lifestyle
What a delight it was working on this branding photography shoot for the wonderful Giulia – a biologist, nutritionist, and certified lifestyle coach specialised in the Mediterranean diet. Giulia wanted an update of the focus and general aesthetic of her business – Salutissima, including a rebrand and new design for her website. This project was a Rebranding Boutique Project – a collaboration with Lisa, Cigdem, and Moran. We worked hard to create a synergy between the logo, font, design, and images that would ultimately make up Giulia’s new look.
As per our usual creative process, Lisa and I brainstormed with Giulia before the shoot to get clarity on her vision and then created a moodboard to reflect those ideas.
On the day of the shoot Giulia was beyond prepared with everything good to go – outfits, make-up, food arranged and camera-ready. When clients are so passionate about their work and super organised like Giulia was, that wonderful energy really translates into the end result.
Giulia’s business is all about helping people to be happier and healthier and I really wanted to communicate that positivity through the images I captured of her and her brand. Giulia’s heritage is Italian, and her unique elegance and passion comes across in the style and feel of our overall results.
I love the process of getting to the crux of what my clients desire in a photoshoot and bringing that to life in images for them.
There are many different ways we can work together to make your vision reality, whether it’s a focus purely on new photography, or a whole rebrand of your website, logos, and business SEO.
Let’s talk about your ideas!